Type of luxury escape, destination or month

Recommended trip length between 4 nights/5 days itinerary in Sweden

Jaguar Land Rover Ice Academy

From £2,500
per person

  • Adventure


  • Extraordinary Experiences

    Extraordinary Experiences

  • Road Trips

    Road Trips

  • Ski and Snow

    Ski and Snow

At the very edge of the Arctic Circle lies Arjeplog. This sub-zero wilderness in a hidden corner of Sweden plays host to a truly unique driving experience. Acres of frozen lakes give way to stunning vistas and epic landscapes and Lake Kakal is where you can experience the thrill of driving on ice at the Jaguar Land Rover Ice Academy. Guided by highly trained experts, you will take your driving skills to a whole new level, learning to handle SUVs and sports cars to their fullest capability on a frozen lake. With programmes catering to every level of expertise, you’ll come away with invaluable skills no matter your previous winter driving experience.

  • Experience the thrill of driving the latest Jaguar and Land Rover vehicles on a frozen lake
  • Non driving guests are welcome to join the experience. Daily Arctic activities, meals and shared accommodation is included
  • A new 1 day Ice Drive Lite experience is now available
  • A selection of add-ons are available to make your trip even more unforgettable. From Husky Rides to Hot Laps
  • Traditional Swedish hospitality ensures you’ll enjoy roaring log fires, cosy interiors and hearty Scandinavian meals
  • Exclusive access to a warm and welcoming lodge on the edge of the frozen lake, where you can relax in between driving activities
  • 3 and 4 day experiences are available. Ice Drive, Ice Drive+, Ice Drive Advanced, Ice Drive Advanced+
Get in touch

Ice Drive Lite

1 day experience | Full board

Our most flexible and compact Ice Academy experience for enthusiasts short on time. Starting the day with a choice of a Land Rover Defender or a Jaguar F-PACE, your afternoon driving sessions can be upgraded with up to three additional vehicles from our line-up.

Ice Drive & Ice Drive+

3 or 4 Day Experience | Full Board

The Ice Drive programme provides the perfect introduction to cold-weather driving. You’ll be able to hone your skills in a wide selection of vehicles, including the supremely capable Range Rover Velar and Jaguar F-PACE or for pure thrills, nothing comes close to the blisteringly quick Jaguar F-TYPE. At the end of an exhilarating day, sit back and relax in a traditional Swedish hotel with stunning views of the frozen landscapes. 

Ice Drive Advanced & Ice Drive Advanced+

3 or 4 Day Experience | Full Board

The Ice Drive Advanced programme is tailored to returning guests or those with previous ice driving experience. This programme is aimed more at those with previous ice driving experience. Push a range of Land Rover and Jaguar vehicles on technical challenges and make the most of some one-on-one tuition on the tracks. Traditional Swedish hospitality ensures you’ll always be well looked after. Roaring log fires, cosy interiors and hearty Scandinavian meals.

Lifestyle Activities

Choose from a wide range of activities to add-on to your Ice Drive or Ice Drive Advanced programmes to complete your Swedish adventure. Go beyond the perfectly flat plane of the lake and take to the rugged Arctic snowfields in a sure-footed Land Rover Defender to discover frozen forests and dazzling vistas on an Arctic Circle Drive. Or, enjoy a thrilling ride aboard the original Arctic ATV – a Husky dog sled team. There is no more compelling or adorably enthusiastic way to experience the snowy wilderness. Snow Safari’s on your own powerful snowmobile are also available along with Hot Laps in some of the most extreme performance Jaguars, driven by expert instructors. 

Get in Touch
Telephone: +44 207 291 5253
E-mail: [email protected]

Call us now on +44 (0)20 7022 6560

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